Site Kit by Google – Analytics, Search Console, AdSense, Speed vs Imagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF: Which Is Faster for WordPress?

Site Kit by Google – Analytics, Search Console, AdSense, Speed

B-

5M+ installs · 4.2/5 rating

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Imagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF

1M+ installs · 4.3/5 rating

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Overall Winner

Head-to-Head Benchmark

Metric	Site Kit by Google	Imagify Image Optimization
⚡ Activation TTFB	+4 ms	+5 ms
⚡ Activation Memory	+2 MB	+0 MB
⚡ Activation Queries	+7	+14
🏠 Homepage TTFB	Measuring — results coming soon
⚙️ WP Admin TTFB	Measuring — results coming soon

Feature-by-Feature Comparison

Feature	Site Kit by Google – Analytics, Search Console, AdSense, Speed	Imagify Image Optimization – Optimize Images \| Compress Images \| Convert WebP \| Convert AVIF
Active Installs	5.0M+	1.0M+
User Rating	4.2/5	4.3/5
Speed Score	B-	B-
Tested Up To	WP 6.9.1	WP 6.9.1
Requires PHP	7.4	7.3
Last Updated	2026-02-09	2026-02-03
Total Downloads	238.1M+	17.2M+

Verdict

More FeaturesGoogle-site-kit

Overall WinnerImagify

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Frequently Asked Questions

Which is faster, Site Kit by Google – Analytics, Search Console, AdSense, Speed or Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF?

Both plugins score similarly on speed metrics.

Which should I use, Site Kit by Google – Analytics, Search Console, AdSense, Speed or Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF?

Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF is our overall recommendation based on speed, features, and user ratings.