ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF vs Imagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF: Which Is Faster for WordPress?

ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF vs Imagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF - MakeWPFast
ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF
A
300K+ installs · 4.5/5 rating
Overall Winner
VS
Imagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF
A-
1M+ installs · 4.3/5 rating

Feature-by-Feature Comparison

FeatureShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIFImagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF
Active Installs300K+1.0M+
User Rating4.5/54.3/5
TTFB Impact-3ms+5ms
Memory Impact+0KB+0KB
Extra DB Queries+2+14
Speed ScoreAA-
Tested Up ToWP 6.9.1WP 6.9.1
Requires PHP7.47.3
Last Updated2026-01-292026-02-03
Total Downloads18.5M+17.2M+
Verdict
FasterShortpixel-image-optimiser
More FeaturesImagify
Overall WinnerShortpixel-image-optimiser
Full Reviews
ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF Performance ReviewImagify Image Optimization – Optimize Images | Compress Images | Convert WebP | Convert AVIF Performance Review
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Frequently Asked Questions

Which is faster, ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF or Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF?
In our benchmark tests, ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF adds only +-3ms to TTFB, while Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF adds +5ms. ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF is the faster choice.
Which uses less memory, ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF or Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF?
ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF adds +0KB to peak memory usage, while Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF adds +0KB.
How many extra database queries does each plugin add?
ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF adds +2 queries per page load, while Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF adds +14 queries.
Which should I use, ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF or Imagify Image Optimization u2013 Optimize Images | Compress Images | Convert WebP | Convert AVIF?
Based on our performance benchmarks and user ratings, ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF is our overall recommendation. However, both are solid choices u2014 pick based on your specific needs.
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